---
title: How your company can help kids with cancer
description: Discover how your company can support families with children facing cancer through impactful initiatives with Pinky Swear Foundation.
---

[Childhood Cancer Blog | Pinky Swear Foundation ](https://pinkyswear.org/blog)

# [How your company can help kids with cancer](https://pinkyswear.org/blog/how-your-company-can-help-kids-with-cancer)

 Written by [Pinky Swear Foundation](https://pinkyswear.org/blog/author/psf) | Jun 2, 2025 9:42:36 PM

Every day, families hear the words no parent ever wants to hear: “Your child has cancer.” In that moment, everything changes.

[Pinky Swear Foundation](https://pinkyswear.org/) steps in to help cover [everyday expenses](https://pinkyswear.org/childhood-cancer-resources) like gas, groceries, and rent so families can focus on what matters most - their child.

And your company can help.

Whether you are a small business, regional chain, or national brand, there are simple and powerful ways to make a difference. 

 

### Here’s how:

1. Host a Register Round-Up

Invite customers to round up their total at checkout. It adds up quickly and shows your community you care.

2. Donate a Percentage of Sales  
Pick a product or time period to donate a portion of the proceeds. Whether it’s five percent or fifty, your support helps families stay afloat.

3. Sponsor or Host an Event  
From [Radiothons](https://pinkyswear.org/radiothon) to fun runs, events offer visibility, engagement, and meaningful impact.

4. Engage Your Employees  
Create a company-wide giving day, host a jeans day, or match employee donations. It builds morale and multiplies your support.

5. Co-Brand for a Cause   
Launch a co-branded product or limited-time offer that benefits Pinky Swear. Customers love supporting brands with heart.

Partnering with [Pinky Swear Foundation](https://pinkyswear.org/childhood-cancer-corporate-partner) is simple and personal. We will help you build a plan that aligns with your values and resonates with your audience.

👉 [Download our Cause Marketing Deck](https://pinkyswear.org/hubfs/Files/CauseMarketingatPinkySwearFoundation.pdf) to see inspiring case studies and partnership ideas from brands like Northwestern Mutual, and Wiley Wallaby Licorice.

Have questions or want to brainstorm? Contact MaryBeth Meyer at [marybeth.meyer@pinkyswear.org](mailto:marybeth.meyer@pinkyswear.org). 

Together, we can help kids with cancer and their families when they need it most.

[View full post](https://pinkyswear.org/blog/how-your-company-can-help-kids-with-cancer)

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