General Mills partners with Hy-Vee and Pinky Swear Foundation!

Minneapolis, MN (May 1, 2018)—General Mills and Hy-Vee team up to help kids with cancer and their families. From May 1, 2018 through May 31, 2018, $0.25 will be donated to Pinky Swear for every General Mills product sold (up to $15,000) at Hy-Vee Stores.  Participating General Mills products include BIG G products, Nature Valley, Fiber One, Betty Crocker, Yoplait GoGurt, Pillsbury, Pillsbury Toaster Strudel, Totino’s and Annie’s Homegrown products.

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