Public Relations Intern – Fall 2022

Founded in 2003, Pinky Swear Foundation is a 501c(3) not-for-profit passionately committed to helping children with cancer and their families by responding to the immediate crisis facing families with a childhood cancer diagnosis. Pinky Swear supports families’ quality-of-life with financial assistance for basic needs and through experiences that create emotional support, so they can focus on what’s most important: their child battling cancer. Inspired by a pinky swear promise made between a 9-year-old boy and his dad, the foundation engages kids to help grow the community of keepers of the pinky swear.

Pinky Swear is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. We are a committed team serving an impactful mission to help kids with cancer and their families. If you are looking to make a difference and have an internship with meaning, please apply to join us!

The Public Relations Intern will work directly with the Pinky Swear Foundation Marketing Team to support nationwide media efforts, including developing tactics, schedules and content, i.e. media releases, for print and web.

This intern position will also have the opportunity to create and implement strategies for greater news coverage and the overall presentation of the Pinky Swear Foundation in the media landscape. This will include supporting new strategies, tactics and tools in the process of working with a fast-moving, cross-functional, and highly dedicated team of Pinky Swear Foundation staff. The intern may also support other marketing efforts for our 2022-2023 initiatives, with a focus on building excitement, recruiting participants and All-Star family involvement, and driving fundraising.

NOTE: This internship is 100% remote.


  • Help to build Pinky Swear Foundation’s presence in the news media
  • Create media releases for current markets throughout the U.S.
  • Pioneer media relationships in new markets
  • Follow public relations trends to assist in content creation
  • Drive interest and fundraising for events, online and in-person, through media relations
  • Contribute compelling content for online social networking sites
  • Assist in other content creation (e.g. copywriting, photographing, video recording, etc.)
  • Assist with other marketing duties relating to PR and marketing as necessary

Required experience:

  • Public relations or marketing: 1 year
  • Completion of 2-3 years of undergraduate studies desired in public relations, marketing or other related business field.


  • Must have a passion for service and children with cancer.
  • Must be creative, personable and a self-starter.
  • Must be comfortable with writing, proof reading, and a high level of attention to detail. 

Position Details

  • 10-15 hours per week. Schedules can be adjusted according to school schedules, if needed. Regular office hours are typically 9 am – 5 pm, Monday-Friday, with some occasional evening and weekend work.
  • Ability to receive college credit required.

Job Type

  • Internship

To apply, please submit the following to Jake Leif, marketing manager by email at

  • A cover letter addressing how you fulfill the desired qualifications for the position and how this position will support your academic and professional aspirations.
  • Resume