Hy-Vee Raises Nearly $225,000 to Support Kids with Cancer

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Aug 30, 2023 4:12:38 PM


EDINA, MINN – [February 9, 2023] – Pinky Swear Foundation is thrilled to announce a record-breaking total of $224,251 from the 2022 Hy-Vee register round-up for kids with cancer! Last fall, Hy-Vee encouraged their customers to donate to Pinky Swear Foundation by rounding up their purchases to the nearest dollar at checkout.

“Right now, there is an abundance of struggle in the childhood cancer space.” said Erica Campbell, executive director at Pinky Swear Foundation. “Today’s inflation and economic challenges are overwhelming. We are thankful for Hy-Vee and their generous support during these challenging times.”

These funds will ease the financial burden of childhood cancer for families in the coming year. Pinky Swear Foundation’s All-Star Fund provides direct financial support for basic needs such as groceries, gas, mortgage, and car payments.

Thanks to generous partners like Hy-Vee, Pinky Swear Foundation has been able to provide financial assistance and quality of life support to thousands of kids with cancer and their families. To learn more about Pinky Swear Foundation’s programs and how you can get involved, please visit www.pinkyswear.org.

For more information about Hy-Vee, please visit www.hy-vee.com.

About Hy-Vee, Inc.
Hy-Vee, Inc. is an employee-owned corporation operating more than 285 retail stores across eight Midwestern states with sales of more than $12 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise, and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 3 favorite grocery stores. The company’s more than 91,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit www.hy-vee.com.

About Pinky Swear Foundation
Founded in 2003, Pinky Swear Foundation is a national 501c (3) nonprofit headquartered in Edina, MN passionately committed to helping children with cancer and their families with financial and emotional assistance. Pinky Swear Foundation activities include a variety of community engagements and fundraising events around the nation helping thousands of families each year. To learn more, visit pinkyswear.org.


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